Customer Experience

With only 4% of dissatisfied retail customers complaining before taking their business elsewhere, proactively measuring staff performance and obtaining customer feedback are the only ways to ensure a positive customer experience. ESA undertakes over 100,000 interviews and 50,000 mystery shops every year in the UK

  • Price and Promotions

    Mystery Shopping

    ESA is one of the top 5 retail sector mystery shopping companies in the UK and Ireland. With best in class reporting capabilities ESA delivers action oriented site reports and real time management summaries very fast, online, and with all the supporting evidence visible to our clients

  • Range and Space

    Customer Feedback

    ESA undertakes many customer feedback surveys using the most appropriate methodologies - telephone, online, face to face. With a large database of clients, ESA will benchmark key metrics (eg. Net Promoter Score) to averages and also derive expected value from improving customer satisfaction

  • Availability

    Customer Experience

    Increasingly in demand is ESA's capability to provide end-to-end services where we first determine customer satisfaction drivers and levels for individual sites, then devise and conduct a mystery shopping programme, and finally provide staff support training in identified development areas

  • Compliance – Supplier

    Customer Buying Behaviour

    ESA conducts many customer ‘at point of purchase’ interviews aimed at ‘point of purchase’ decisions to test the relative persuasiveness of promotions, new product launch impacts and other customer demand factors

Some of Our Clients