ESA advises clients on how to optimise the in-store environment to grow customer demand. ESA is the leading provider in the UK and Ireland of in-store services including price, promotions, range, space, availability, compliance audits, customer feedback surveys, customer preference and mystery shopping.

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In-store Observations

With over 80% of retail sales being in-store, ESA helps you find out the key drivers of demand and take action to improve your performance. Collecting more than 1 Million facts every week,

ESA is the largest provider of in-store information and advice in the UK and Ireland and also operates across 200+ countries
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In-store Observations

Customer Experience

ESA is the UK's leading customer experience measurement organisation in retail. Central to everything we do are your customers; whether it is understanding their needs, measuring the level of service they receive or training your staff to deliver

a better service to your customers, your customers really are our primary focus
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In-store Observations

  • “ESA has consistently delivered a high level of service across a broad range of research projects for Nestle – most notably in-store compliance and shop testing. They offer all the benefits of a large research agency but still retain the personal touch of a smaller consultancy. ESA's staff are never afraid to challenge a brief and approach a problem from a new angle with a flexible 'can do' attitude, which is refreshing from a client's point of view. ” Read More »

    Nestle UK

  • “In my experience of working with ESA for five years I have always found the account team to be very responsive and reliable. We were initially attracted to ESA because of their ability to deliver high volume mystery shopping programmes cost effectively. Whilst their initial proposition was attractive, the delivery of the programme exceeded all expectations and the development of our mystery shopping programme continues today...” Read More »

    Iceland

  • “Our partnership with ESA stretches back over four years and I have been impressed with the manner in which they have managed our mystery shopping programme. The challenge of conducting mystery shopping in trade retail outlets is not to be underestimated and the quality of research has been excellent. ESA has rolled out an on-line reporting system that allows us to trend and interrogate the data, as well as providing stores with fast turnaround actionable results.” Read More »

    BOC

  • “ESA was able to design a tailored programme that met our complicated needs. The team at ESA are really enthusiastic and open to any ideas & suggestions and we have therefore had a great working relationship!” Read More »

    Big Yellow Storage

Some of Our Clients